Tuesday, May 3, 2011

have you got a card?

i love business cards.

i have a gorgeous, creamy yellow vintage, ceramic vase on my desk that is filled with people's cards.

they tell you a lot about a person, don't you think?

the colours they use.  the typography.  the finish to the card.  the size.  

a bubbly, vibrant show director i met last week handed over a bubbly, red business card with a sleek satin finish.  it was a perfect representation of her personality on card.

a vintage goods vendor i know has an bespoke luggage tag stamped with her details.  it is perfect for her and represents her business perfectly.

my own business card is large, square and terribly 'plain'.  the font is whimsical but not overpowering.  it is more of a postcard than a business card really, with a large space on the flip-side to write details for clients.  i think it does it's job perfectly.  people never fail to comment on it.


at the moment, i am starting to think about the 'identity' for a new business venture.  trying to work out it's personality.  a business name.  the font to use.  the style of the business card. the colours that will best represent the concept.

and this is where i think many people fall down.  not enough thought goes into their identity.  consequently their business card is not a true representation of it's owner.  it gets lost in the crowd.





can't see any of these being lost in the crowd.

you spend a bunch of time prepping for meetings.  working out how best to present yourself.  don't let your 'image' on paper let you down.

(i will now get off my 'business identity soapbox and go back to daydreaming about typography).

jane xx

Monday, May 2, 2011

block.



sorry friends,...  i am not too sure what is happening this morning.

but, i seem to have 'bloggers block' of some sorts.

at the moment,..at this exact point of time,..i have nothing to blog about.

woops.

this ain't good.

mind you, the headache that has just taken the sight from my right eye could have something to do with it.

sorry.

hopefully i will be back sometime today,....with **something** to think about.

jane xx

Sunday, May 1, 2011

unlikely objects can make lovely decoration.

we have a beautiful old pear tree that stands just outside our bathroom window.

in recent days, it has lost all of it's leaves and has revealed gnarled, knobbled branches for winter.

they are incredibly sculptural and beautiful.

as i was heading to a shoot last week, i chopped off a part of branch and put it in the boot of the car.  thought it may come in handy for something.

i ended up threading vibrant pink dahlias along the branch and then suspending it infront of the cyc.



an effective and very feminine result.  almost looks like japanese cherry blossom, no?

got me thinking about the gorgeous, sculptural qualities of the branch.  which, in turn, led me to the giant, dove grey wall in our quite industrial lounge space.

so, i decided to lop another branch (sorry tree), and create a vignette with the branch and some very masculine vintage maps in frames.  




the result is a quite charming mash of feminine & masculine elements.  all of them interchangeable at whim.

here are some more images,..



i love it.  gives the space a third dimension.  don't be afraid to use objects like this in your space.  afterall,..it doesn't cost anything to give it a go.  

jane xx